ABU DHABI 20 June 2018: Al Fahim has announced a new three-year partnership deal with the UAE Triathlon Federation.
The tie-up will see the Abu Dhabi-based conglomerate work closely with the Federation to increase the number of triathlon events held across the UAE, as well as boost the number of Emiratis and residents taking part in sports on a regular basis, said Wam.
The new partnership will support the federation in hosting a greater number of projects, from grassroots sporting events to major national and international competitions. With the support of Al Fahim, the federation is aiming to have as many as 3,500 athletes of all ages line-up for the 2019 edition of the ITU World Triathlon Abu Dhabi on Yas Island.
Mohammed Abdulla Al Fahim, Group Head of Business Development in Al Fahim, said, “As an Emirati-owned organisation, we are committed to promoting healthy living styles in UAE, as well as facilitating a more active culture that will benefit all members of society.
He added that the collaboration will further hearten UAE nationals to participate in the challenging sport and represent the UAE in global competitions.
In turn, Dr. Aamer Al Ameri, Head of the Financial Committee for the UAE Triathlon Federation, said, “Our tie-up reflects the commitment of both institutions to the continued progress of the UAE and the long-term wellbeing of its people.
We look forward to a successful working arrangement in the years ahead as the federation continues to promote the UAE as one of the leading destinations for sports in the region and globally.”
Triathlon is a multiple-stage competition involving the completion of three continuous and sequential endurance disciplines. While many variations of the sport exist, triathlon, in its most popular form, involves swimming, cycling, and running in immediate succession over various distances. Triathlons have increased in popularity in the UAE in recent years.
In 2017, more than 300 children competed in the junior level ITU World Triathlon Abu Dhabi, more than double the number of participants from the inaugural 2015 event.