DUBAI 3 March 2019: The world’s most expensive perfume – retailing at Dh4,752 million a bottle – has been created in Dubai.
It claims not just one – but two Guinness World Records – with Dubai’s name on it.
Called ‘Shumukh’ and inspired by the Spirit of Dubai, the perfume will be launched on 14th March at Dubai Mall.
Shumukh is set with 3,571 sparkling diamonds, topaz, pearls, and constructed from gold and pure silver. In addition to using the rarest and most coveted ingredients, it is also the only perfume to hold two Guinness World Record titles.
Asghar Adam Ali, Founder and Chairman of Nabeel Perfumes Group, is also the Master Perfumer and Designer of Shumukh. He says Dubai inspired this masterpiece.