Celebrates 15th anniversary with new brand identity
SHARJAH 29 October 2018: Air Arabia celebrated 15 years of successful operations by unveiling a new brand identity that, it believes, is reflective of its innovative forward-looking and international approach.
Its fleet has a new aircraft livery and interior.
Air Arabia has experienced solid and sustained growth since the launch of its first flight on 28 October 2003. From the earliest days of serving just five routes with two aircraft, the airline has grown to currently serving over 155 routes from multiple hubs spread across UAE, Morocco and Egypt.
It has a fleet of 53 aircraft, with plans for further expansion in 2019.
Sheikh Abdullah bin Mohamed Al Thani, Chairman of Air Arabia said: “It was 15 years ago that Air Arabia and the low-cost airline concept were just an idea in the region, an idea of connecting people at affordable cost. Today we are gathered to celebrate the great success story that Air Arabia has become, redefining air travel in the region and providing great travel experience for over 80 million passengers to date.”
The new brand identity is derived from the creative idea of ‘Modern Nomads’, reflecting the positioning of Air Arabia as an airline of true value that connect with the young, adventurous, and those who are eager to travel, discover new places and collect new experiences.
The new logotype has evolved to reflect a more modern, simple, versatile, and global brand, with a promise to offer true value, reliable services and provide customers with greater travel opportunities. The airline has maintained its symbol, the seagull, modernising it and further spreading its wings reflecting the carrier’s growth and outlook while staying true to its original look.
Russian airline Pegas Fly to operate flights to Dubai World Central
DUBAI: Dubai World Central (DWC), has added another name to its growing list of international airlines with the arrival of the inaugural flight of Pegas Fly (Ikar Airlines) on Saturday.
Pegas Fly will operate charter flights into DWC from multiple destinations in Russia, which has emerged as one of the most important destination countries for Dubai in terms of passenger traffic growth, said Wam.