New Guinness World Record set in Dubai

By DG Staff

DUBAI 9 February 2020: Head & Shoulders and Carrefour recently broke a Guinness World Record by creating the 2,667-bottle display spelling out the word “Supreme”.

P&G employees and the general public gathered at the Carrefour hypermarket in Majid Al Futtaim’s Deira City Centre mall to commemorate the milestone event.

“It’s truly remarkable to be a part of an event that is a world-record-breaking success, not just for the participants, but for the entire community,” said Saranathan Ramaswamy, Gulf Sales Director at P&G. “The overarching motivation for our attempt to break a world record is to reaffirm Head & Shoulders’ lasting connection to healthy scalp and celebrate collaboration with our partners.”