Dubai Shopping Festival starts on 26 December

By Angel Chan

DUBAI 25 December 2018: Dubai Shopping Festival (DSF), the largest shopping and entertainment extravaganza in Dubai, is about to start on Wednesday, December 26.

Here’s everything you need to know about the year’s most anticipated shopping festival, including how to get the best deals throughout the season.

How long is DSF? This will be the longest running DSF yet, a whopping 39 days! Starting on Wednesday December 26, 2018 the festival will run until February 2, 2019, with fashion brands, accessories and homeware stores putting up their best offers for shoppers.

Extended opening hours: Visitors can shop ‘til they drop from 10am until 12 midnight from Sunday, December 26, 2018 until Wednesday, January 2, 2019.

What is the 12-hour Super Sale? Kicking off the 24th edition of DSF, Majid Al Futtaim will launch an exclusive 12-hour super sale in partnership with the Dubai Festival & Retail Establishment, and in line with the Dubai Retail Calendar, at Mall of the Emirates and City Centres Deira, Mirdif, Me’aisem, Al Shindagha and My City Centre Al Barsha.

From 12 noon until midnight on December 26, participating retailers at the malls will offer attractive discounts of up to 90% on fashion, jewellery, homeware, electronics and more. Shoppers can also win a grand prize of AED 50,000. Complimentary parking for shoppers during 12-hour sale.

DSF Weekend Surprises: Starting December 27, all Majid Al Futtaim Shopping Malls in Dubai will offer its customers massive discount on an exclusive range of products during the DSF Weekend Surprise on Thursday, Friday and Saturday. One retailer will offer an incredible discount and will be announced 24-hr before the weekend.

Shop the Night Away: Discover the ultimate DSF shopping experience with Shop the Night Away at Mall of Emirates on January 23. Starting from 6pm until midnight, deal-hunters can pick up promotion bundles at their favourite shops, as well promotions on food courts and restaurants. There will also be workshops, styling sessions, and VIP gift bags on offer.

How many stores participating during DSF? Shoppers will benefit from massive discounts at more than 1,500 stores across Mall of the Emirates and City Centres Deira, Mirdif, Me’aisem, Al Shindagha and My City Centre Al Barsha.

The best DSF fashion and beauty discounts: Looking for that perfect piece to add to your wardrobe or to completely refresh your look for the new year? From multi-brands stores Harvey Nichols – Dubai and Debenhams to leading high-street brands like H&M, Topshop, Zara, Mango, AllSaints, Abercrombie & Fitch and Hollister, hundreds of fashion stores are offering unbeatable discounts this DSF. This is the ideal time to nab those pair of boots that you’ve been eyeing for months!

Perfect gifts for athleisure-loving friends: As the temperature falls, many of us will be hitting the beach, take on running and cycling, or explore the great outdoors. Snap up swimwear, sneakers and more from Seafolly, Lululemon, Nike, Adidas, Modell’s, and Go Sport at great prices.

DSF tech deals

Laptop deals: Whether you’re after a feather-light laptop for working on-the-go or a widescreen, full-option device for your graphics and editing needs, find it all at Majid Al Futtaim’s shopping malls in Dubai. Carrefour, Jumbo Electronics, Virgin Mega store and Sharaf DG will be offering discount.

Smartphone deals: There are serious bargains at Virgin Megastore, Sharaf DG, Axiom, E-City, Emax, Eros Digital Home, Jumbo, HiPhone Telecom, and Xiomi, on selected smartphone brands.

The best TV deals for any budget: If you are looking to upgrade your movie experience at home, DSF is the perfect time to invest in a home theatre system. Carrefour, Sharaf DG and Samsung are offering amazing teach deals from full HD to 4K Ultra HD, LCD and OLED, so get your new TV just in time for New Year.

The best games and console deals for Nintendo, PlayStation and Xbox fans

If you’re looking to buy a console right now, you’ve got more choice than ever before. Gamers will be spoilt for choice with amazing offers on the PlayStation 4, Xbox One and Nintendo Switch. Head to Virgin Megastore, Jumbo Electronics, Sharaf DG and Carrefour to find what suits your entertainment needs.

Home and kitchen appliance deals worth your money: Considering cooking more often at home in the new year? Shop at Carrefour, Sharaf DG, Crate & Barrel, IDdesign, Villeroy & Boch, Tavola, Tanagra and Zara Home for the best deals on refrigerators, dishwashers, ranges, washers, coffee machines, dryers and kitchen packages.

Sofa, bed and furniture deals from the best retailers: Spruce up your home without breaking the bank on furniture and home furnishings at Home Centre, The One, Marina Home, Maisons Du Monde and Grand Home.